I’m getting many questions on Pro-Motor.ch, the Swiss car deals comparison database, about how can it be used for getting the best deal at car purchase, where the data is coming from, how to’s and why’s, free or not, etc. so I decided to write this post to clarify on all that.
First, a bit of background information on pro-motor.ch. As you might have noticed I’m from Switzerland so this site is related to that country's automotive market.
As mentioned in the short introduction, the idea came actually from a need, rather two needs. The first one was to find a better offer for a new car that I wanted to purchase and was so bored and pissed to have to search thousands of sites and visit all dealers in the region for finding the right offer for me.
Of course you can always pay the catalog price and escape the effort of getting "more for your money" but I am not that type of person and always want to get the maximum out of my investments, after all I'm working hard for it.
The second need was that I needed to find a topic for my MBA Entrepreneurship exam which was to build a business plan, so I took the first need and converted it in the solution for the second. The result was the business plan for Pro-motor.ch, Win-Win :-)
But let’s go back to the problem I was facing. So let’s suppose you’re searching for a new car but do not want to settle just with the catalog price, where you pay what you’re told, but you want to get something more for your money. This "more" can be many things, such as: extended insurance, additional extras, reduced leasing rate or just price discounts. Assuming that you have the same problem, what do you do? I'll tell you what I did, I started to research in the Internet and open, read, collect information then "surf" to the next site and do the same. This for each of the car makes that I was interested in. Sounds like a lot of work isn't it? Believe me IT REALLY IS!
After many days and weeks of searching, comparing, calling, reviewing, consulting, visiting car dealers or shows to get the most suitable and advantageous offer for my new car I ended up very tired and confused. My conclusion? A central database that will list all the car offers and deals by car make or type of offer will make the search a LOT EASIER. Then the idea came up, why don't I create a web portal to list that and provide help for people in the same situation as I was?
As as result of that idea, pro-motor.ch was "born". That's the story behind. Moreover, based on the same idea and the popularity of this site I decided to offer the same solution for the German car market, therefore starting April 2015. The website is called auto-promotionen.de and is also accessible directly from pro-motor.ch
Now let me just provide answers to some of the most common questions.
What is pro-motor.ch about?
A collection of most of the deals, discounts or offers available on the Swiss car market, with most of the car makes and garages.
How can I or should I use it?
You can simply profit out of the available information, select your most suitable deal and then use this information to contact the dealer to get the best offer for your money.
Can I order or purchase directly from pro-motor.ch?
NO, this site is only a source of information. Your advantage comes from the fact that you do not need to invest weeks in searching the best deal on your own (see above problem description)
Where the data is coming from?
The data is been collected manually from all the official car dealers and makes websites and published centrally on pro-motor.ch for your reference.
What does it cost me?
All the data and information available on pro-motor.ch is offered completely FREE OF CHARGE.
I hope that I could help you better understand the idea and purpose of my site. Should you have any other questions do not hesitate to contact me.
Image remixed from Sueddeutsche.de.
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